Leads
Leads are prospective clients you haven't billed yet. Track them through your pipeline, send estimations, and convert the ones that close into real clients without retyping details.
A lead carries the same contact info as a client plus a status (New → Contacted → Estimating → Won / Lost) and any number of estimation drafts.
Step-by-step
- 1Open the Leads page
From the sidebar, click Leads. The Kanban-style board groups leads by status; switch to list view for filters and bulk actions.
- 2Add a lead
Click Add Lead. Enter the company, primary contact, source (where they came from), and any tags. Save — the lead drops into the New column.
- 3Move it through the pipeline
Drag the lead card across columns as the relationship progresses. Each status change is recorded with a timestamp so you can review pipeline velocity later.
- 4Send an estimation
On the lead detail, click New Estimation. Add line items, taxes, and validity period — then download as PDF or email directly to the contact.
- 5Convert to a client
When the deal closes, click Convert on the lead. All contact info, tags, and the estimation transfer to a new client; the lead is marked Won and archived.
- 6Mark a lead as Lost
Click the Lost button and pick a reason. Lost leads stay searchable so you can re-engage later — they're just hidden from the default board.
Tips
Use the Source field consistently (Referral, Cold outreach, Website, etc.) to see which channels actually convert. Estimations are draft-only until the lead is converted — they don't show up in revenue reports. Add a Next-action date in the notes so the team knows who's chasing whom.
Admin configuration
Access groups → `leadView`, `leadAdd`, `leadEdit`, plus `leadContactView`/`leadContactAdd`/`leadContactEdit` for contact-level control. Settings → Estimation templates to set default tax rates, terms, and signature blocks for new estimations.